There are Olympic gold medals on the wall and a $23,000 glam bill somewhere in the recent past, but on most mornings, Simone Biles is just a woman feeding her dogs and making breakfast. The four-time Olympic champion posted a TikTok recently that showed exactly what her routine looks like when there is no red carpet waiting at the end of the day. Comfy clothes, natural hair, a little skincare and a whole lot of nothing fancy. Fans lost it almost immediately.
The video arrived not long after Biles had gone viral for admitting that her styling, hair and makeup for a major red carpet appearance ran her close to $23,000. That number sent people online into a full spiral of their own, and Biles clearly felt the moment too. Her caption for the casual morning video leaned right into it, poking fun at herself for what life looks like when she is not dropping that kind of money to get ready. The comment section filled up fast with laughing reactions, jokes about protecting a bank account and a wave of genuine appreciation for the honesty.
The $23K moment that started it all
Earlier this year, Biles opened up about the true cost of celebrity event preparation and the figure she shared stopped people mid-scroll. She described the experience as one that left her genuinely unsettled, surprised by how quickly the numbers added up when styling, hair and glam teams are involved. The confession came across as completely unfiltered, which is a big part of why it spread so far so fast.
The appearance many connected to that price tag was her showing up at the 2026 Laureus World Sports Awards in Madrid. She arrived in a feathered Cong Tri mini dress, with a polished beauty look and statement heels that made the whole thing feel like a different universe compared to the TikTok that would follow. The contrast between those two versions of Biles became the entire conversation.
Simone and the pressure of public fashion
One of the more telling moments came when a fan suggested Biles could easily style herself without a hired team. Her response pointed to the reason that is not always a simple option for someone in her position. She mentioned brands she genuinely enjoys and said she would wear them happily if public criticism of her fashion choices were not so relentless. It was a small comment that opened a much bigger door.
Biles has talked before about how online reactions to her appearance affect her confidence, even now, even after everything she has accomplished in sport. The idea that one of the most decorated gymnasts in history still feels the weight of internet opinions about what she wears is a reminder that fame rarely comes without that particular kind of pressure. Her willingness to say it out loud is what keeps drawing people back to her page.
Why the quiet moments hit different
The reason the morning routine video worked so well is not complicated. People are tired of perfection. A relaxed video of Biles doing laundry, hanging out with her dogs and going through a simple skincare routine landed because it felt true. No filter, no production, no team of people making sure everything looked just right before hitting post.
For all the glam and the global recognition, Biles keeps finding ways to show that ordinary mornings still exist in her world. That balance between the extraordinary and the everyday is exactly what makes her one of the most followed athletes online right now.

